Terms & Conditions

Overview

This website is operated by Apex Fishing. Throughout the site, the terms “we”, “us” and “our” refer to Apex Fishing. By visiting our site and/or purchasing from us, you agree to be bound by the following terms and conditions.

Products

All products are described as accurately as possible. Images are for illustrative purposes only and colours or finishes may vary slightly.

We reserve the right to discontinue or change products at any time without notice.

Orders

All orders are subject to acceptance and availability. Once an order has been placed, you will receive an order confirmation email. This does not guarantee acceptance of the order.

We reserve the right to cancel or refuse any order for any reason, including stock availability or pricing errors.

Pricing

All prices are shown in GBP (£). Prices are subject to change without notice.

If we discover an error in pricing, we will contact you before dispatch to offer the option of proceeding at the correct price or cancelling the order.

Shipping

Orders are dispatched from the UK. Shipping times are estimates and not guaranteed. We are not responsible for delays caused by postal services or circumstances beyond our control.

Returns & Refunds

We accept returns in accordance with UK consumer law. Items must be returned unused and in their original condition.

If you wish to return an item, please contact us first using the details on the Contact page.

Refunds will be processed once returned items have been received and inspected.

Liability

Apex Fishing shall not be liable for any indirect, incidental or consequential damages arising from the use of our products or website.

Our liability is limited to the purchase price of the product.

Intellectual Property

All content on this website, including text and images, is the property of Apex Fishing and may not be reproduced without permission.

Governing Law

These terms and conditions are governed by and interpreted in accordance with the laws of England and Wales.

Contact Information

For any questions regarding these terms, please contact us via the Contact page.

Last updated: Jan 2026